Podcast: Make your bakery a ‘foodie destination’

“What tourists do at least three times a day, no matter where they travel, is eat.”

Food tourism is on the rise: Bakers Journal editor Naomi Szeben speaks Agatha Podgorski, of the Culinary Tourism Alliance.

On The Rise explores ways bakeries can expand their brand through food tourism, and get their place on the map for a food festival, or just get noticed on social media and travel apps for the best snack food, road trip treat, or local speciality.

Learn how to make your bakery a tourist destination, even if you never thought of your operation as a travel-worthy event. Find how you can either take part in The Butter Tart Trail, participate in one of many festivals, or just put your bakery on a foodie map.