Barentz acquires Soforebo to expand protein market share
December 29, 2017 By Bakers Journal
Hoofddorp, Netherlands – Dutch ingredient distritubor Barentz seeks to strengthen its functional protein line and expand its market share in the Balkans by acquiring Serbian animal protein producer Soforebo.
Barentz has fully acquired Soforebo and will take over the operation of the business, which was established in 1993 in Serbia, Barentz said in a news release.
“Soforebo’s market share and products, especially their role as distributors of Essentia’s animal proteins product range, bring synergy effects for Barentz business in the Balkans,” said Geert Ingelbert, vice-president of Barentz Food & Nutrition. “We already have a long-lasting partnership with Essentia in other countries, and this merger strengthens our cooperation and makes Barentz very strong in the animal protein field.”
Tiedo de Boer, founder and former chief executive officer of Soforebo, said, “The merger with Barentz opens the opportunity to continue to expand the business that we have established over the past 24 years, and we are very pleased with this consolidation.”
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