Bakers Journal

News
Food art explored at Bluebird Art Show


May 30, 2012
By Bakers Journal

May 30, 2012, Toronto – Bluebird Art Show returns for its third year, and this time it’s aiming to raise 1,500 pounds of food.

May 30, 2012, Toronto – Bluebird Art Show returns for its third year, and this time it’s aiming to raise 1,500 pounds of food.

On June 2 from 5 p.m. to 10 p.m., local artists will come together to showcase an exhibition that features the growing popularity of food art.
In keeping with the BluebirdTO's theme, food will be celebrated and displayed in a variety of sensational creative ways: visual art, graffiti, photography, sculptures and live Food Art Exhibitions, etc. Musical entertainment will be provided by a series of local Toronto performers and DJs.

“Bluebird is about the showcase of food as art”, says Devan Rajkumar, founder and managing director for Bluebird. "While we usually celebrate food from a gastronomic perspective, we’re flipping the usual approach and looking at it from an artistic eye first."

Advertisement

Bluebird was created in 2010 to provide a forum for advancing and encouraging food artistry in the GTA while giving back to the underprivileged community in Toronto. Toronto's fastest growing and most creative name in food catering and event planning, Food Dudes has also come on board as this year’s premier sponsor and will provide a variety of mouth watering hors d’oeuvres and futuristic canapés for guests through out the evening.

“Bluebird came to me as a way to explore the powerful visual and emotional effect that comes from looking at certain foods,” Rajkumar states. “Nostalgia, happiness, disgust, these are all emotions that can often come just from looking at a particular food or food product. We want to explore, demonstrate and showcase the impact of a food’s look and how it shapes our behaviour and lifestyle all the while collecting donations the underprivileged in our community."
Created entirely as a non-profit generating event, Bluebird’s mission is to push the creative boundaries of local artists and encourage a community of like-minded food art enthusiasts while collecting donations for the Daily Bread Food Bank.

Bluebird runs from 5 p.m. to 10 p.m. at the Burroughes Building located at 639 Queen Street W. on Saturday, June 2. Admission fee is a non-perishable food item to be donated to the Daily Bread Food Bank. Enthusiasts of all ages are welcome.