Truedark cocoa powder

With growing consumer demand for clean label and fewer additives, deZaan and ADM have launched Truedark powder.

Created using unique technology developed by deZaan, Truedark is the first dark natural (non-alkalized) cocoa powder that mimics the enhanced colour and flavour intensities of alkalized cocoa powders, the company said in a press release.

While traditional natural cocoa powder’s light brown colour and mild cocoa flavour make it less suitable for many recipes, Truedark powder provides strong cocoa taste and a rich brown colour. These characteristics allow food manufacturers to meet clean label trends by presenting familiar and identifiable ingredients with the ability to label Truedark as cocoa, rather than cocoa processed with alkali. 

Additionally, Truedark allows new products to be created without compromising taste, colour, performance or quality by delivering rich cocoa taste and bold brown colour naturally.

www.adm.com