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The Timbit turns 35


June 17, 2011
By Bakers Journal

img-1635June 17, 2011, Oakville, ON – The Tim Hortons Timbit turns 35 this summer.

To celebrate this milestone, Tim Hortons has enlisted rising culinary star and Top Chef Canada contestant Chef Andrea Nicholson to create a special Timbits birthday cake. Standing almost four feet tall, the cake was constructed using more than 1,500 Timbits and features a replica of a Timbits box, as well as Timbit characters enjoying summer activities as featured on Timbits summer packaging.

“I designed the cake to be a true Timbit celebration,” said Nicholson. “I really wanted the Timbits on the top of the box to look like fireworks exploding. Timbits are an iconic Canadian snack and every Canadian knows and loves them. Having the opportunity to create the 35th birthday cake was an absolute blast!”

There are currently more than 35 varieties of Timbits and this month Tim Hortons introduced the first two new flavours in more than five years: banana glazed and blueberry glazed.

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If laid end to end, the number of Timbits Canadians have consumed since 1976 would stretch to the moon and back almost five times. In the last five years alone, Tim Hortons has sold enough Timbits that, if stacked on top of each other, they would be 80,000 times taller than the CN Tower.