Bakers Journal

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Scenes From the CRFA Show


April 3, 2008
By Bakers Journal

A peek at some of the sights from the March show.

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Allessandro Lo Stocco is an Italian pizzaiolo who was demonstrating his spinning skills as well as his pizza-making skills at Faema’s booth. Exhibiting at the CRFA show was a first for Fred’s Bread. The company was showcasing its delectable line of bread products that might appeal to the foodservice crowd.  

 

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This is essentially a pastry box on wheels, owned by PJB Primeline, the company uses this 25 foot truck to showcase and sample products from its Indulgent line. It’s outfitted with a walk-in freezer and has a complete entertainment system on board.
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The CRFA Show was La Brea Bakery’s first foray into the Canadian marketplace. Expect to see more of the American bakery’s artisan bread products in Canadian stores and restaurants.
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Fortunati’s Cheesecake Bliss on a Stick may seem a bit gimmicky, but it did the trick, attracting plenty of people to the booth to sample the tasty little treat.


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