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Rising low-FODMAP diet may offer packaging opportunities


October 1, 2014
By Diana Cowland Euromonitor International

Oct. 1, 2014, London, U.K. – The low-FODMAP diet is creating interest among sufferers of irritable bowel syndrome. Euromonitor International's Diana Cowland explains the term and what marketing and packaging opportunities it may present. | READ MORE

Food
intolerance is gaining traction globally as an increasing number of
consumers perceive a diet free from gluten or lactose to be a healthier
alternative. In fact, gluten- and lactose-free foods grew by US$1.7
billion over 2008-2013, nearly 2% of total health and wellness growth
over this period. While the largest retail sales stem from Western
Europe and North America, despite Australasia’s small retail size, the
region leads global per capita retail sales of gluten-free products by
some US$3/capita and ranks second in lactose-free products behind North
America. Australia, in particular, has always been at the forefront of
gluten-free product development. – See more at:
http://blog.euromonitor.com/2014/09/low-fodmap-diet-could-it-rival-gluten-free-or-lactose-free-foods.html#sthash.ctxjgif4.dpuf
Food
intolerance is gaining traction globally as an increasing number of
consumers perceive a diet free from gluten or lactose to be a healthier
alternative. In fact, gluten- and lactose-free foods grew by US$1.7
billion over 2008-2013, nearly 2% of total health and wellness growth
over this period. While the largest retail sales stem from Western
Europe and North America, despite Australasia’s small retail size, the
region leads global per capita retail sales of gluten-free products by
some US$3/capita and ranks second in lactose-free products behind North
America. Australia, in particular, has always been at the forefront of
gluten-free product development. – See more at:
http://blog.euromonitor.com/2014/09/low-fodmap-diet-could-it-rival-gluten-free-or-lactose-free-foods.html#sthash.ctxjgif4.dpuf