Bakers Journal

News
Peanut-free gets major push from Loblaw


August 10, 2009
By Progressive Grocer

Aug. 10, 2009 – To accommodate children with peanut allergies and schools and child
care facilities with strict rules against bringing peanut products
as lunch or snacks, Loblaw Cos. Ltd. is spotlighting new and
existing peanut-free baked goods under its President’s Choice and No Name
brands.

Aug. 10, 2009 – To accommodate children with peanut allergies and schools and child
care facilities with strict rules against bringing peanut products
as lunch or snacks, Loblaw Cos. Ltd. is spotlighting new and
existing peanut-free baked goods under its President’s Choice and no name
brands.

The products sport prominent on-package logos, and the grocer’s stores have set up displays bearing peanut-free
snack signs so parents can easily find what they need during the
back-to-school season.
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