McDonald’s Canada pledges to source 100% Canadian cage-free eggs
By Bakers Journal
By Bakers Journal
Toronto – McDonald’s Restaurants of Canada Limited says it will transition to sourcing 100 per cent Canadian cage-free, or free-run, eggs for its restaurants over the next 10 years.
“Our guests increasingly tell us they appreciate the efforts we go to in responsibly sourcing high quality ingredients,” said John Betts, president and chief executive officer of McDonald’s Restaurants of Canada Limited, in a news release. “Our decision to source 100% Canadian cage-free eggs reinforces the focus we’re placing on our food and menu to meet our guests’ changing expectations, allowing them to feel even better about the food they enjoy at our restaurants.”
“We’re proud of the work we’re doing with suppliers and farmers to further advance environmentally and socially conscious practices for the animals in our supply chain,” said Marion Gross, senior vice-president of McDonald’s North America Supply Chain. “This is a bold move and we’re confident in our ability to provide a quality, safe, and consistent supply.”
On an annual basis, McDonald’s Canada purchases approximately 120 million eggs from Canadian farmers to serve on its breakfast menu. The company will immediately begin this transition by sourcing five per cent cage-free eggs. To meet the increased demand and ensure a sustainable supply of cage-free eggs, the company says it will work with industry stakeholders to identify the best path forward, while continuing to work within the Canadian supply management system.
“Animal welfare has always been important to us and our guests,” said Rob Dick, senior director of supply chain for McDonald’s Canada. “Today’s announcement is another milestone building on our work with industry experts and suppliers to improve the treatment of animals throughout our supply chain.”
“We value our partnership and look forward to providing healthy, nutritious cage-free eggs for all McDonald’s restaurants in Canada,” said Margaret Hudson, president of Burnbrae Farms Limited. “While the way we produce eggs has changed since our great-grandfather founded the farm in 1893, our commitment to do what’s right for Canadian consumers has never been stronger.”
In 2003, McDonald’s became the first foodservice company to adopt a standard for hen housing systems, which provided more space per bird than the official industry standard, the company said in the release. In 2010, McDonald’s USA initiated research with the Coalition for Sustainable Egg Supply (CSES) to better understand the impact of various hen housing systems on animal health and welfare, the environment, worker health, food safety and food affordability.