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Kraft reportedly eyeing hostile bid for Cadbury

September 29, 2009  By Food&DrinkEurope.com



NEWS HIGHLIGHT

Kraft reportedly eyeing hostile bid for Cadbury
Kraft Foods is reportedly preparing a hostile bid for Cadbury three
weeks after the confectionery company rejected a £ 10.2 billion (US$ 16.7 billion)
offering.


Sept. 29, 2009 – Kraft Foods is reportedly preparing a hostile bid for Cadbury three
weeks after the confectionery company rejected a £10.2 billion (US$16.7 billion)
offering.


Since the launch of the initial bid, the two companies have warred over
their respective business credentials and the value of the Cadbury
business. During an investor conference Cadbury CEO Todd Stitzer even
talked out the danger of diluting its model of principled capitalism. | READ MORE

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