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IBA 2015 tickets now available online


May 22, 2015
By Bakers Journal

May 22, 2015, Munich, Germany — In about four months, IBA 2015, one of the world’s leading trade fairs for bakery, confectionary and snacks will begin.

Visitors to this year’s IBA can now reserve their tickets online and use the new IBA website to prepare for the industry’s most important event, which takes place in Munich Sept. 12-17, 2015.

Advance tickets for IBA are now available. Visitors can reserve their tickets early, and avoid any hassle come the trade fair itself in Munich. Buying tickets online saves waiting time and up to €9.00 on the ticket price on the spot. Tickets are available at www.iba.de/en/tickets and can be printed out at home or sent straight to your mobile device. Any vouchers for day tickets can be redeemed online as well.

Alongside the option to purchase advance tickets, the iba website offers many new and useful tools to help you prepare for the trade fair itself. Exhibitors and visitors can find all they need to know to plan their travel, such as direct booking of hotel rooms, an overview of travel deals, information about arrival and about excursions to top sights in Bavaria. Using computer, tablet or smartphone, visitors can filter out favourites from the online catalogue by brand, product or exhibition hall. Hall plans are also available online.

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Among the other new services on the website are a day-by-day planner listing all events, presentations and specialist demonstrations in the IBA programme. These span from the IBA forum and summit to guided tours for SMEs and international competitions taking place at the fair. Events can be sorted according to day, time and category. If you are interested in a particular presentation, you can save it directly to your calendar.

It goes without saying that the new IBA website is designed for optimal function on smartphones and tablet computers. The screen adjusts automatically to the user’s device, and is designed for use with touch-screen technology. “It was important to us that IBA’s new Internet presence would work well on any screen and, above all, be user-friendly. Now users have quick and easy access to all the information they are looking for, even when they are on the move,” says Dieter Dohr, general manager of GHM Gesellschaft für Handwerksmessen mbH, IBA’s trade fair organiser.

More information is available at www.iba.de/en.


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