Bakers Journal

Products
Fairtrade chocolates from Callebaut


December 28, 2011
By Bakers Journal

December 28, 2011 – Callebaut Finest Belgian Chocolate has launched Fairtrade certified versions of selected milk and dark chocolates.

Confectioners, bakers and pastry chefs now have more options to meet growing consumer demand for Fairtrade ingredients. The Fairtrade options require no recipe adjustments; they are designed to provide the same taste, flavor and workability as their standard counterparts.

Fairtrade chocolate will be available as callets in 10 kg bags in the following varieties:

  • 55.3 per cent cacao dark (811NV)
  • 35.1 per cent milk (823NV)
  • 70 per cent cacao dark (70-30-38NV)

"The rising future demand for cocoa and chocolate means we are constantly looking for better, more sustainable ways to grow cocoa and to ensure that chocolate is available for future generations to enjoy," said Mike Schrauth, senior director of sales and marketing, gourmet, Barry Callebaut. "The launch of Callebaut's new Fairtrade chocolate products is an important step."

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Callebaut's Fairtrade chocolate consists of raw ingredients that are available to be certified Fairtrade, including all cocoa ingredients, sugar and natural vanilla. Callebaut purchases the Fairtrade cocoa beans from cooperatives in the Ivory Coast and in Ghana. The Fairtrade sugar originates from cooperatives in Malawi, Belize and Mauritius, while the Fairtrade natural vanilla comes from cooperatives in Madagascar.

The Fairtrade Certification Mark ensures that the product meets certain economic, social and environmental standards established by Fairtrade International.

For more information, visit www.callebaut.com.