Bakers Journal

Crave Public Relations opens doors in Toronto

November 11, 2009
By Bakers Journal

Nov. 11, 2009, TORONTO – Crave Public Relations, a boutique PR agency
located in the heart of Toronto and serving the food industry, has opened its
doors for business.

The new agency, founded by Saskia Brussaard, will also specialize in the wellness and lifestyle sectors. Prior to founding Crave PR, Brussaard managed several high-profile food, health and lifestyle brands at a global public relations agency, including the Almond Board of California, EpiPen, Laura Secord and Centrum multivitamins. A member of the Women’s Culinary Network and Cuisine Canada – and former freelance journalist – Brussaard has extensive relationships with food and lifestyle media, registered dietitians, chefs, photographers and stylists, and food trade organizations.

“As a boutique public relations agency, we are able to offer personal and responsive service to our clients – including those with modest budgets,” said Brussaard. “PR is a powerful tool in your marketing toolbox and at Crave PR, we tell your story in a way that is meaningful to your target audience. Whether you are a food, wellness, or lifestyle product, service or cause, we can help you get noticed and sell your product or service.”

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The agency offers a comprehensive menu of public relations services to local and national clients. These include media relations, writing, event planning, product photography and recipe development, media training, spokesperson management, stakeholder relations, buzz marketing, trade and consumer show support, and social media.

For more information, call 416-850-3519 or visit Crave's website.


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