Bakers Journal

Clean(er) label fruit filling

September 11, 2018
By Bakers Journal

Topfil strawberry rhubarb Puratos Canada

Puratos Canada, the Canadian arm of global Belgium-based brand Puratos has launched a new product line of ready-to-use fruit fillings, named Topfil. 

Puratos Canada is investing in renovating their Mississauga-based plant to significantly increase production of the new product range in order to meet demand across the country.

A little over a year in the making, the new Puratos Topfil fruit filling range was generated by Canadian-based consumer research that started in 2017 and created by the in-house patisserie experts. Topfil comes in two lines, Gourmet and Plus. The Gourmet Topfil line features three flavours: Sliced apple, made with 60 per cent fruit. The Plus line features flavours like diced apple, cherry, strawberry-rhubarb and mixed berry. 

Topfil is formulated to have freeze/thaw stability and, to be free from high fructose corn syrup, hydrogenated oils, artificial flavours and colours. Topfil also preserves fruit integrity, texture, and flavour that professionals and consumers both know and love. 

“We wanted Topfil to bridge the gap between what is available on the market today and what is needed at the bakery and patisserie level. Consumers today want the perfect balance of healthiness, naturalness and taste, so our team took that knowledge and ran with it,” says Andrea Rosati, product manager for Puratos Canada.

This range of fruit fillings will only be available in Canada.

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