Bakers Journal

Products
Caravan releases additive to increase shelf life


June 24, 2013
By Bakers Journal

June 24, 2013, Lenexa, Kansas – Ultra Fresh Sweet, created by Caravan Ingredients, is designed as an alternative to simple enzymes, gums, starches and sugars.

This ingredient adds a shelf life of one day up to 45 days or more in products such as yeast-raised donuts, sheet cakes,
cupcakes, pastries and muffins. This extended freshness capability
allows for expanded retail distribution possibilities, fuller shelves
for enhanced selling opportunities, and reduced stales.

For commercial manufacturers, the longer freshness cycle offers more
dwell time in the warehouse as well as in transit. It also is designed to provide
higher quality through freeze-and-thaw cycles.

In a proprietary study, Caravan
Ingredients found that 90 per cent of consumers look at expiration dates
to determine freshness and 70 per cent use appearance, taste and
texture as freshness cues. Additionally, 65 per cent of consumers would
like six more days of freshness in commercial packaged products. This
number rises to 78 per cent for in-store bakery products.

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This product is available in the same Classic, Premium and Supreme product lines as the
original Ultra Fresh.