Bakers Journal

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Caravan Ingredients reveals re-branding


February 22, 2013
By Bakers Journal

Feb. 22, 2013 – Caravan Ingredients has undergone re-branding, including a refreshed logo and brand positioning.

Feb. 22, 2013 – Caravan Ingredients has undergone re-branding, including a refreshed logo and brand positioning.

The company says its updated logo has design elements that convey the brand attributes of the company: modern, passionate, creative and focused. This updated logo is paired with new advertising creative that is reflective of the same. The new creative is being rolled out across all industries they serve including industrial and wholesale baking, retail and in-store bakery and food.

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