Bakers Journal

COVID-19 Updates Uncategorized Business and Operations Education
BAC offers free consumer trends webinar


BAC Logo courtesy of the Baking Association of Canada

The Baking Association of Canada announced a free webinar:

An overview of key consumer trends impacting bakery products in the COVID-19 era.

Flour and yeast – nearly three months since the beginning of the COVID-19 pandemic, retailers still struggle to keep up with the increase in demand for these products. With more and more Canadians households discovering the joy of baking, how has this massive shift in consumption behaviour impacted bakery products sales in grocery stores? As we move into summer and the BBQ season, where are the biggest opportunities for growth? Come join Francis Parisien, Vice-President at Nielsen, who will discuss key insights on baking goods and products, along with recommendations to consider as we look ahead.

Join us for this free interactive webinar, with opportunity to ask questions in live time. Follow up information will be emailed to all participants after the webinar.

June 23
11 a.m. Eastern

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Click HERE to register!