FREE E-Newsletter
Bakers Journal
Subscription Centre
  ABOUT US   |   CONTACT US   |   SUBSCRIPTION CENTRE   |   ADVERTISE   |   SITEMAP   |   BUYERS GUIDE
MAGAZINE
Current Issue
Past Issues
News Archives
Web Features
Video
Digital Magazine
 
MARKETPLACE
New Products
Classifieds
Baking Books
Job Board
COMMUNITY
Blog
Events
The Business Advisor
 
RESOURCES
Buyers Guide
E-Newsletter
Links
Sitemap
 
The lights are on
Written by Laura Aiken   

November 8, 2010 - The arrival of the holiday season sneaks up on me like the drop of autumn leaves. One day the landscape is rich golden red and then in the blink of a windy afternoon a stark brown takes over and the onset of winter becomes real. Like the change of seasons, Christmastime is a gradual morph that seems to happen all of a sudden.

This is what happened to me running errands over the weekend. I finally clued in to the Christmas displays in the windows, the decorated tree in a plaza lobby and the lights – oh the lights are definitely up. Friends are asking when I would like to do some holiday baking. I realized I knew neither the when nor what of that equation. Christmas was, as usual, sneaking up on me.   

I’m sure you’re well ahead of me in your holiday baking plans. I recently met with Marla Kravice, president of Baker Street, to discuss their seasonal treats. Baker Street is a family owned dessert company whose products can be found in major retailers such as Loblaws and Metro. The Baker Street line -up for this year focuses on classic comfort foods with a twist, such as gingerbread cake. Kravice also said they invested in creating new pie flavours as she sees pies making a comeback. I think we’ll be seeing lots of classics with a twist this year. It plays off the love of all things retro right now and the public’s appetite for the unexpected in their indulgences.

COMMENTS

POST A COMMENT
Name:
E-mail Address:
Comment:

Captcha
Enter the code above: