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Kraft reportedly eyeing hostile bid for Cadbury
Sept. 29, 2009 – Kraft Foods is reportedly preparing a hostile bid for Cadbury three weeks after the confectionery company rejected a £10.2 billion (US$16.7 billion) offering.

Since the launch of the initial bid, the two companies have warred over their respective business credentials and the value of the Cadbury business. During an investor conference Cadbury CEO Todd Stitzer even talked out the danger of diluting its model of principled capitalism. | READ MORE